AN AWARD WINNING EXPORT ACTION PLAN

We are delighted to announce that we have won Open to Export's Export Action Plan Competition. We are looking forward to expanding our presence in China, South Korea, and Japan with the support that we have been awarded from competition sponsors Bibby Financial Services, Thrive Digital, The Institute of Export, and the British Library Business and IP Centre. 

The competition, which was hosted at the Swiss Embassy on Thursday afternoon, saw nine UK companies pitching their plans for international growth to a panel of expert judges. Our plan focused on growing our presence in China, South Korea, and Japan via both select e-commerce platforms and luxury children's clothing boutiques. It was devised to ensure that our uniqueness and integrity as a brand, the absolute luxury of our garments, our heritage message, and, of course, our quintessential Britishness are increasingly known and appreciated in these three markets. We intend to action our export strategy in Asia Pacific alongside building our presence across Continental Europe, North America, and the UAE. 

What can we say?! We love little ones across the world to enjoy our unique British luxury!

For a report of the event click here